It’s high-time beauty brands embraced diverse skin tones. Though big names in the beauty industry are taking steps in the right direction, there’s still much work to be done.
In saying that, pioneers like Khuraira Cosmetics have been offering makeup for deep skin tones for years. These brands and knowledgeable celeb MUAs are playing a critical role in educating women of color on how to find the right products.
Here’s everything you need to know about makeup tips for deep tones.
Avoid Applying Foundation in One Shade
One of the most common mistakes women of color make is applying just one foundation shade. This stems from the idea that we have the same color all over our skin. However, that’s far from the truth and can make lead to foundation looking gray in some areas of the face. Instead, opt for at least three shades of foundation.
Start with the center because it’s the lightest part of your face and will act as your undertone. This will also let you know the contouring points on your face. Go over these with a deeper shade to create shadows. Finally, dust it all over with a foundation that is your actual color and blend everything together.
Know Your Undertones
You’re unlikely to find the ideal foundation match the first time. In fact, it takes a lot of trial and error to know what products are right for you. However, finding your undertone can help significantly. This is the color beneath the surface of the skin that determines your overall complexion. You don’t only need to know if you have a warm or cool undertone, but also whether you have peach, golden, or red hues.
Swatch On Your Jawline
Once you’ve identified your undertone, match your foundation by swatching products on your jawline. Finding a foundation that seamlessly matches your skin can be difficult. That’s why we recommend you swatch at your jawline to find a shade that blends perfectly on your face and neckl.
Don’t Be Afraid to Play with Color
You shouldn’t shy away from playing with color when choosing lip shades. However, pick a color on the warmer side of the spectrum when choosing brighter tones. We recommend Khuraira’s lipsticks for their warm but colorful shades. Another great method is to layer the lip shades. Take a darker shade to use as a base and then fill it with a brighter one for a gradation of color.
If you’re still having trouble finding the ideal foundation, consider our services at Khuraira Cosmetics. We’re a New Jersey-based cosmetics boutique and flagship store that offers cosmetics for all skin types and high-quality makeup tools to ensure you get the perfect look. Check out our collection of top-quality celebrity cosmetics online, such as our HD foundations, age-control foundations, and rich lipstick shades.
Additionally, we’ve launched the Khuraira Affiliate Program, which will help us offer exclusive makeup and wardrobing services to our clients. Our team will visit and help clients to educate them about their skin and how to find the right makeup for their skin needs.
Khuraira Musa has been a celebrity makeup artist and expert for well over 20 years. In 2008, she founded the eponymous Khuraira Cosmetics, a boutique and flagship store for locally-made makeup products in New Jersey.